Business Plan
How to write a business plan
Executive Summary
The executive summary is a one page summary of the proposed business.
An investor learns all information necessary to establish interest quickly.
It should include the business concept, potential profits, money required,
present company position, intellectual property and product status, and key
steps required to be successful.
Business Description
The business description tells an investor what your business is.
It needs to include the information on the industry as a whole including trends,
new products, and growth areas. Tell about your company structure, distribution,
marketing, legal status, and competitive edge or point of difference.
The business description will need to include:
The Business
Financials: Projections and Profits
The Market
The Product
Pricing
Distribution
Marketing and Promotion
Sales and Sales Support
Competitive Analysis
Product Development
Personnel
Organization
Capital Costs
Present Financial Statement
To learn more about each area above, click on it to open the linked page.
The information on business plans is from Entrepreneur online